A print broker,
turned production house.
How we gave Brandwell Group a premium website and a full client portal in a 10-day launch sprint, the SaaS-grade differentiator no other print broker has.
01 — The Problem
Look like a production house, not a broker.
Gavin Clark had spent 20 years in production and just rebuilt his business after selling his last one. The problem with print and promo is that every broker looks the same, and Gavin was chasing enterprise clients, the Lendleases, Bayers and Samsungs, who buy from in-house production houses, not middlemen.
He needed Brandwell to look and feel like a real production operation, not a reseller. And he needed it fast: live and client-ready inside a 10-day window.
The differentiator he wanted was a client portal. Print brokers do not have one. A portal where his clients could log in and always know exactly where their job was at would make Brandwell impossible to compare against the rest of the market.
02 — Our Approach
A website to win trust. A portal to keep it.
Two deliverables, built in parallel over the sprint.
The website. A premium, production-house brand. We led with Gavin's 20-year origin story instead of a feature firehose, ran a marquee of the real brands he has produced for, made Production the flagship service, and wired a quote form straight into his CRM with a branded confirmation email. Google Analytics and the Meta pixel went in from day one so the audience data starts compounding immediately. It reads in-house, not brokered.
The portal. The centrepiece, and the moat. A genuine SaaS product where every client logs in and sees only their own jobs, status, proofs, files, completed-job photos and invoices, with a full history that survives staff turnover. Built on Next.js and Supabase with enterprise-grade security: row-level data isolation, Google and Microsoft sign-in on a branded auth domain, and verify-then-sign file downloads. An 8-stage job lifecycle replaced Gavin's spreadsheet, and procurement teams can pull a PDF of every job and spend for their budget meetings.
Every client gets their own secure login and a live dashboard, so they always know exactly where their jobs sit, approve proofs and pull invoices, without sending a single status email.
"Absolutely perfect. I'm over the moon with it."
03 — The Results
Live, client-ready, and one of a kind.
Both the website and the portal shipped inside the sprint. Brandwell went live looking like the production house Gavin wanted, with a client portal that no competitor in his space offers. It passed an independent security review at A-grade before a single client touched it.
Real enterprise clients are now onboarded and tracking their jobs in the portal. When Gavin reviewed the finished build, he called it "absolutely perfect" and said he was "over the moon."
White-glove service his clients feel. Every client logs in to see exactly where their jobs sit, approve proofs and pull invoices on their own time. No "where is my order" emails, no waiting on the office to call back. That kind of transparency is the service level no other broker in his market offers, and it is what makes enterprise accounts stay.
Hours back, every week. The portal replaced the spreadsheet and the constant back-and-forth. Status, proofs, files and invoices all update in one source of truth, so the team spends its day on production instead of chasing updates and re-sending files. The system runs the admin so the people do not have to.
A real lever on revenue. Looking and operating like a production house, not a reseller, is exactly what moves Gavin up-market into the higher-value enterprise contracts brokers never get a seat at. The portal is the differentiator that wins those accounts and the reason they renew, which is where the real money is.